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Marketing Association Sites - Marketing Research Sites
Simmons Tutorials (Choices II CD-ROM)
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KnowThis.com: Marketing Virtual Library
From West Chester University, this site presents annotated links to a variety of marketing subjects including advertising, sales, market research, market plans, and more.

Marketing Resource Center
Marketing Resource Center is the site for Concept Marketing Group Inc., a company that advises on marketing. An Articles Library link brings "100s" of full-text articles about marketing.

Internet Public Library (IPL) Marketing and Advertising
The IPL "Marketing" page has links to content-rich annotated sites on Marketing and Advertising.

Galaxy Marketing
The Galaxy Marketing page has a large number of links to specific marketing organizations and companies by name. Look at the See Also links at the bottom of the page for other Galaxy marketing pages.

Marketing Research Sites:

FIND/SVP
You can find FIND/SVP Market and Industry Reports by a key word search or by browsing subjects and titles. You can see the market research report abstract and learn the (high) price for the full report.

Profound™
Profound™ produces the M.A.I.D. databases, including Researchline for fee-based subscribers. Through "Sources" non-subscribers can check the titles of the recent additions to Researchline, organized by industry.

Simmons Tutorials (Choices II CD-ROM):

Simmons Choices II CD-ROM Tutorial
From Georgetown University.

Simmons Choices II Tutorial
From University of Washington.

A Tutorial for Simmons Choices II
From Michigan State University.

Marketing Association Sites:

MarketingPower.com (American Marketing Association)
This site has a variety of services, including information retrieval, for AMA members. Register free for access to “Best Practices” articles.